Communication and dissemination

GreenInCities for urban regeneration: participatory and sustainable solutions for all

Visit the project

IAAC

Area

Communication

Client

Project funded by the European Union

Year

2024 - 2027

Impact

Involving vulnerable communities and biodiversity in the design, creation, and interaction with urban spaces.

How can we regenerate urban spaces collaboratively and inclusively for everyone?

Project funded by the EU as part of two missions of the European Union: Climate Mission and Cities Mission, aimed at transforming urban spaces through nature-based solutions and technological applications, focusing on climate change mitigation, adaptation, and green architectural solutions.

The protagonists of the project are two: the communities and residents, with a special focus on vulnerable groups, young people, and the elderly, as well as non-human species such as animals and flora. In this way, data-driven innovation and digital twins are fused with neuroscience to co-create a sustainable and inclusive future for the entire ecosystem.

The implementation of the project will take place in five pilot cities: Barcelona, Prato, Nova Gorica, Athens, and Helsinki. Additionally, Pecs, Reykjavik, Cork, Matosinhos, Hersonisos, and Birstonas become the follower cities that will model the pilot projects.

How can we regenerate urban spaces collaboratively and inclusively for everyone?

City of Athens

City of Athens

Our role

Creation of multichannel and transmedia content (web, social media, newsletters, press releases)
Communication and dissemination plan
Relationship with media
Social media management
Communication campaigns and toolkits
Audiovisual production
Graphic design, branding and merchandising
Communication workshops
Internal communication
Exploitation and scalability of the project

Team

With a background in social innovation, digital culture, science, art, and technology, Anna leads EU-funded projects such as DLT4EU, TwinERGY, HeritACT, and GreenInCities. Her work focuses on tackling urgent social and environmental challenges through digital and human-centered solutions, empowering communities with participatory, open, and data-driven innovations.

annahigueras@ideasforchange.com

Anna Higueras

Project Manager

With an extensive background in audiovisual production and education, Martín produces and directs all audiovisual content at Ideas for Change. He is currently involved in European projects focused on citizen impact, as well as initiatives promoting regenerative tourism.

martin@ideasforchange.com

Martín Balestrini

Audiovisual Production Manager

Déborah is an experienced professional in cultural management, communication, event production, and project management. As a Project Manager, she leads initiatives in sustainability, civic participation, and urban innovation, including GreenInCities. Her focus is on optimizing processes and crafting communication strategies to maximize impact.

deborah.camanes@ideasforchange.com

Déborah Camañes

Project Manager

Fran is deeply committed to social innovation and contemporary culture. As the design lead at Ideas for Change, she shapes the company's new visual identity, specializing in cohesive brand ecosystems. Fran also designs campaigns for EU-funded projects such as GreenInCities, ETAIN, HeritACT, and OneClickReno, among others.

franciscagarcia@ideasforchange.com